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Best Time To Post

alexruddock
Community Manager
Community Manager

When is the best time to post new messages? 

1 ACCEPTED SOLUTION

jasdeep-kaur
New Contributor II
  1. Social Media:
  • Facebook: The best times to post on Facebook are typically between 1 p.m. and 3 p.m. on weekdays, with Thursday and Friday being the most engaging days.
  • Instagram: The best times to post on Instagram are generally during lunchtime (11 a.m. to 1 p.m.) and in the evening (7 p.m. to 9 p.m.) on weekdays. Sundays also tend to have high engagement.
  • Twitter: For Twitter, the best times to post are often during weekdays from 12 p.m. to 3 p.m., with higher engagement during lunch breaks.
  • LinkedIn: Posting on LinkedIn during work hours, especially on Tuesdays, Wednesdays, and Thursdays, tends to generate better engagement. Aim for posting between 8 a.m. and 10 a.m. or between 12 p.m. and 1 p.m.
 
  1. Blogging:
  • Weekdays: Posting during weekdays, particularly on Tuesday, Wednesday, or Thursday, can be advantageous as people are actively searching for content during their workweek.
  • Morning hours: Aim to publish your blog posts in the morning (around 9 a.m.) so that they are fresh and available for readers throughout the day.
 
  1. Email Marketing:
  • Tuesday and Thursday: These days are generally considered the best for sending out marketing emails. People are often less busy during these days compared to Mondays or Fridays.
  • Mid-morning: Sending emails between 10 a.m. and 11 a.m. or in the early afternoon around 1 p.m. tends to yield higher open and click-through rates.

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6 REPLIES 6

demo
New Contributor III

The best time to post on social media depends on your goals, content type, audience and platform. However, according to some research and surveys, the best times to post on social media across all industries and platforms are 6 PM to 9 PM and 12 PM to 3 PM. The best day to post is Friday.

 

Here are some more specific suggestions for each platform:

  • Instagram: The best times to post on Instagram are mid to late evening and mid to late afternoon, specifically from 6 PM - 9 PM, 12 PM - 3 PM, and 3 PM - 6 PM. The best day to post is Saturday. The worst is on Monday.
  • Facebook: The best times to post on Facebook are similar to Instagram, in the evening and mid-to-late afternoon, specifically between 6 and 9 PM and 12 PM - 3 PM. The best days to post are Friday and Saturday. The worst is on Sunday.
  • Twitter: The best time to post on Twitter is between 9 AM and noon. The best days to post are Friday and Wednesday. The worst time to post is early morning, specifically between 6 - 9 AM.
  • LinkedIn: The best times to post on LinkedIn are between 9 - 12 PM, 12 - 3 PM, or 3 - 6 PM. The best days to post are weekdays, especially Monday, Wednesday, or Tuesday, in that order. The worst days to post are weekends, especially Sunday and Saturday, in that order.
  • Pinterest: The best times to post on Pinterest are between 3 PM and 6 PM. The best day to post is Friday. The worst day to post is Sunday.

Of course, these are general guidelines and may not apply to your specific audience or niche. You can use tools like Sprout Social or SocialPilot to analyze your own data and find your optimal posting times based on your engagement metrics.

 

OutsiderOtto
New Contributor

If you want to maximize the reach and engagement of your social media posts, you need to know the best time to post them. The best time to post depends on various factors, such as your target audience, your platform, your content type, and your goals. However, there are some general guidelines that can help you optimize your posting schedule. Here are some tips to find the best time to post for your social media strategy.

demo
New Contributor III

One of the most important factors for social media marketing is the timing of your posts. Posting at the right time can increase your reach, engagement, and conversions. But how do you know when is the best time to post? There is no definitive answer to this question, as different platforms, audiences, and goals may require different strategies. However, there are some general guidelines and tools that can help you optimize your posting schedule. 

gagan_advocacy
Community Manager
Community Manager

The best time to post new messages can vary depending on the platform and the target audience you are trying to reach. However, here are some general guidelines for popular platforms:

  1. Social Media Platforms:

    • Facebook: Weekdays between 1 PM and 3 PM, with the highest engagement on Wednesdays.
    • Instagram: Weekdays between 10 AM and 3 PM, with the highest engagement on Wednesdays.
    • Twitter: Weekdays between 12 PM and 3 PM, with higher engagement on Wednesdays and Thursdays.
    • LinkedIn: Weekdays between 9 AM and 11 AM, with Tuesday, Wednesday, and Thursday having the highest engagement.

demo
New Contributor III

To determine the success of social media posts, you can track various metrics. Here are some key metrics to help you determine your most successful social media posts:

  • Follower growth
  • Optimal times for engagement
  • Likes and reactions for your posts
  • Mentions
  • Audience demographics
  • Reach
  • Replies and comments for your posts
  • Content being shared

jasdeep-kaur
New Contributor II
  1. Social Media:
  • Facebook: The best times to post on Facebook are typically between 1 p.m. and 3 p.m. on weekdays, with Thursday and Friday being the most engaging days.
  • Instagram: The best times to post on Instagram are generally during lunchtime (11 a.m. to 1 p.m.) and in the evening (7 p.m. to 9 p.m.) on weekdays. Sundays also tend to have high engagement.
  • Twitter: For Twitter, the best times to post are often during weekdays from 12 p.m. to 3 p.m., with higher engagement during lunch breaks.
  • LinkedIn: Posting on LinkedIn during work hours, especially on Tuesdays, Wednesdays, and Thursdays, tends to generate better engagement. Aim for posting between 8 a.m. and 10 a.m. or between 12 p.m. and 1 p.m.
 
  1. Blogging:
  • Weekdays: Posting during weekdays, particularly on Tuesday, Wednesday, or Thursday, can be advantageous as people are actively searching for content during their workweek.
  • Morning hours: Aim to publish your blog posts in the morning (around 9 a.m.) so that they are fresh and available for readers throughout the day.
 
  1. Email Marketing:
  • Tuesday and Thursday: These days are generally considered the best for sending out marketing emails. People are often less busy during these days compared to Mondays or Fridays.
  • Mid-morning: Sending emails between 10 a.m. and 11 a.m. or in the early afternoon around 1 p.m. tends to yield higher open and click-through rates.